Advisory · Limited engagements

Marketing transformation
for companies ready to move.

Most companies aren't short on AI ideas. They're short on execution — and someone who has actually rebuilt a marketing function around AI systems, not just presented about it.

A decade across ByteDance, Mahindra Finance, Foundit, WeSkill, and Cosco India — $600M+ of revenue moved. I know what breaks at $10M and what unlocks $100M. Now I take 2–3 companies per quarter, startups and enterprises, and work with them directly.

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What I bring

Operator experience at scale

I've run growth across ByteDance, Mahindra Finance, Foundit, WeSkill, and Cosco India. 2× revenue. 40% CAC down. +40% YoY across 8 products. I know what breaks at every revenue stage because I've been in the room when it broke.

AI that actually works

I'm not advising on AI in theory — I'm building Grovio Labs, a multi-agent AI marketing system, and running my own marketing with it. What I recommend, I've built and tested in production.

Proof from the hardest market

I built growth in India — price-sensitive, multilingual, low-trust, mobile-first. Playbooks that survive there work anywhere. Most frameworks built in easy markets don't survive contact with hard ones.

"Chandan doesn't just advise — he operates. He walked into our growth function and within two weeks had more clarity on our CAC problem than we'd had in six months."

Founder, Series A fintech · India

How it works

01

Week 1–2

Discovery

Deep audit of your current marketing function, tech stack, team, and growth gaps. No frameworks applied before understanding your reality.

02

Week 3–4

Transformation Roadmap

A prioritised plan for AI integration across your marketing stack — with owners, timelines, and success metrics. Built to execute, not present.

03

Month 2–4

Execution Partnership

I stay involved through implementation. Weekly working sessions, async reviews, and direct access. Not a handoff — a partnership.

Who this is for

You're a good fit if:

  • ·You're a founder or CMO at a scaling company — roughly $5M–$100M revenue (₹50Cr–₹500Cr), anywhere in the world
  • ·You have a marketing team but aren't moving fast enough
  • ·You want someone who's done this — not just advised on it
  • ·You're ready to give AI transformation real internal priority

Not the right fit if:

  • ·You want a vendor to manage campaigns
  • ·You want a 6-month strategy deck before doing anything
  • ·You're looking for cheap execution

2–3 companies per quarter. That's it.

If you're building something real and want someone in your corner who's been in the room at every scale — let's talk.

Start a conversation Find me on LinkedIn ↗

I typically respond within 48 hours.

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